Interior photography for new store in London's Oxford Street
- 09 August 2011
It was an early 6am start to photograph the new Forever 21 store in London's Oxford Street before its launch later that morning. You may be familiar with the premises which until recently were home to HMV.
The client wanted the store to be photographed while still pristine, before the shoppers descended! There are 3 large floors, so alot to capture, while carefully avoiding the teams of cleaners and retail staff making last minute preparations. The exterior was a particular challenge due to the extensive roadworks directly outside. My wide angle lens was put to good use as I had to work very close to the building!
It was good to see a long queue had formed outside the store by the time I had finished. Here's a selection of the finished photographs.
You can view more architectural and interior photographs in my portfolio.
Filed under: Photography newsPosted at 18:32Tweet